Rebranding

It’s time to say goodbye for real.
With gratitude and in your own way.

Over the years, the Czech funeral industry has experienced difficult periods in its existence. Under the previous regime, it became a taboo subject for a long time – a topic that is “not talked about”. We decided to take a step towards change.

As the largest funeral service in the Czech Republic, we believe that together with you we can restore the dignity and authenticity to funerals and memorial services that they deserve. We bring colors of hope and life into moments of mourning.

We have been setting trends in Czech funerals for 30 years. The time has come to become a funeral service whose face expresses hope, peace and gratitude.
We provide space to experience an authentic farewell to those we care about. We put aside the mourning veil. We dress in the colors of hope, life and gratitude for everything we have experienced together. Every farewell is a unique story.

There are countless ways to say goodbye. There are no rules or standards that would determine what the ceremony should look like. Farewell is a purely personal matter – and each of us has the right to make it the way we feel. From the decoration and speech, to the place of the ceremony and the form of the parte. Under the wings of PEGAS, every wish has a space in which it can be fulfilled.

PEGAS – we are in silence.

We are present, but unobtrusive. Our job is to bring space into the moment so that something real can arise.
We help people say goodbye in their own way – with respect and gratitude. In the silence that carries.